Jesse James
Fall is here, and Winter is right around the corner. It’s time to elevate your wardrobe and get ready for the cooler months that are ahead. The good folks over at the UK imprint, HYPE is back, arriving just in time with an array of new looks for the seasons ahead. This time around the brand has adapted a sporty-esque trend, mixed with heritage print and the exploration of HYPE’s classic styles. The range includes evolving fabrics such as sherpa, toweling, cotton, scuba, and poly.
The brand has also upgraded winter trends with new chunkier tape directions, reverse embossed scripts and other unique details. The new collection certainly stands out, doing so with holographic transfers and a color palette of mango, purple, pistachio and pinks. The lineup also boasts an update on the technical side. Here we find pieces such as reversible printed fabric puffa styles, reflective trim detail, and reverse waterproof zips.
HYPE also brings their loud prints, this time with a heavy focus of unicorns, holographic clouds and pastel rainbows. These details are paired with current streetwear trends of camo and animal prints for a unique contrast. HYPE also delivers a range of backpack designs that reflect the collection. What you see on a tee has been adapted into backpack form. This offers a mix and match appeal to the lineup.
Take a closer look at the new range in the images below and look for the collection now at justhype.co.uk. Keep it locked here to The Culture Curators for much more from the world of style and fashion.
Photos via HYPE
