Jesse James
With the world shifting toward eating better, cleaner, and healthier, it’s time to make a change. Nearly 30 years ago, Jamba was founded on the idea that eating better should be easy and convenient. The company continues that legacy with a commitment to balanced ingredients and a wider array of plant-based options reduced sugar selections and menu innovations.
Today Jamba is back, announcing a partnership with Oatly—a vegan, plant-based milk alternative made from certified gluten-free oats. Jamba locations across the country will carry Oatly, offering guests more dairy-free options than ever before. The exclusive partnership marks the first national smoothie chain partnership for Oatly. In the last year alone, the popular dairy alternative has taken over cafes and grocery stores. Now, Jamba guests can enjoy Oatly in their favorite smoothie. In addition to offering smoothies, juices, and bowls, Jamba has always empowered guests to customize any order to their own individual dietary restrictions or personal preferences.
This means that guests can swap Oatly into their favorite smoothie for a delicious plant-based twist. Or they can select from two new oat milk-forward flavors: Smooth Talkin’ Mango and Matcha Lemon Squeeze. Smooth Talkin’ Mango boasts Oatly oat milk, mangos, pineapples, and organic agave. Matcha Lemon Squeeze is a refreshing citrus treat made with lemonade. It also includes Oatly oat milk, lime sherbet, fat-free vanilla frozen yogurt, mangos, and matcha green tea.
Jamba Meets Oatly!
Jamba’s President Geoff Henry spoke about the new partnership. He stated: “We are excited to have Oatly on board for this next step in our menu evolution at Jamba and we are proud to be the first national smoothie chain to carry Oatly oat milk. We’ve been talking with our guests and through research have seen first-hand the growing demand for more milk-alternatives.” Mr. Henry went on to add, “Oatly is a natural partner for us in our effort to create more plant-based options and meet this demand. Our partnership will not only create an elevated experience for guests but also help inform new markets of the benefits of oat milk and reinforce Jamba’s presence as a leader in the smoothie category.”
The national launch of Oatly at Jamba locations arrives on the heels of Jamba’s recent brand refresh. Head over to Jamba to find out more. Be sure to stop by your local Jamba and try out one of these two new drinks mentioned above. Keep it locked to The Culture Curators for more from the culinary side of things coming soon.
Photos via Jamba
