Jesse James
Polo by Ralph Lauren is known for a classic and timeless approach to style. The brand is back in the news, returning to announce the launch of the Collegiate Bear sweater. The design is the first-ever item co-created by the Polo App community. The eye-catching sweater is launching today exclusively on the app, giving folks the chance to own the design they chose.
Last year Polo launched the Polo App and gave their community the chance to decide which Polo Bear would be the next to be knit into history on an iconic Polo Bear sweater. Collegiate Bear was the winner, beating out some stiff competition from Racer Bear, Preppy Bear, and Ranch Bear. Collegiate Bear first appeared in 1996 but has never appeared on a sweater. Not only is this a first for Polo in terms of the design and release, but also a first for the bear!
The bear is an iconic Polo tradition that is still expanding and growing. Take a closer look at the Collegiate Bear sweater in the images and head over to The Polo App to pick it up immediately. Stay tuned for more from Ralph Lauren and Polo coming soon.
Photos via Ralph Lauren
