Jesse James
Hard seltzers are all the rage these days. It seems like there are new flavors and brands weekly. Today, Topo Chico Hard Seltzer returns with another recent drop, unleashing a Ranch Water flavor. For those unfamiliar, Topo Chico Ranch Water Hard Seltzer is inspired by the taste of the popular cocktail recipe made famous by Texas bartenders. The new flavor boasts real lime juice and a bold, crisp taste.
The Ranch Water Hard Seltzer can be found in locations across Alabama, Arizona, California, Colorado, Georgia, New Mexico, Oklahoma, Tennessee, and Texas. The beverages come in a single-flavor, 12-pack of 12 oz slim cans, with each can containing 4.7% alcohol by volume and 100 calories.
Matt Escalante, senior director of hard seltzers at Molson Coors Beverage Company, spoke about the new flavor. He stated: “There’s no cocktail in Texas more legendary than Ranch Water. Given the love Texans have shown for Topo Chico Hard Seltzer, it’s only natural for the brand to refresh the taste of the classic Texas drink like only we can.” Escalante added, “Between launching Ranch Water Hard Seltzer regionally and nationally distributing our variety pack, we’re hitting the ground running in the new year with a new flavor proposition and new markets across the country for drinkers to enjoy Topo Chico Hard Seltzer.” Dan White, chief of New Revenue Streams, Coca-Cola North America Operating Unit, said, “Introducing a Topo Chico Ranch Water Hard Seltzer that is inspired by the taste of the Ranch Water cocktail is a logical next step for the Molson Coors Hard Seltzer brand,” adding “Molson Coors has been able to build Topo Chico Hard Seltzer into a successful brand in the United States in less than a year. We are excited to see continued innovation in this dynamic category from the Molson Coors team throughout 2022 and can’t wait for people to try Topo Chico Ranch Water Hard Seltzer.”
Remember to drink responsibly and legally. Check back with The Culture Curators for more from the food & drink menu coming very soon.
Photos via Topo Chico
