Jesse James
The good folks over at ASICS are back at it again. Today SNS and ASICS are back with another installment of their longtime partnership, unleashing a new iteration of the performance running silhouette – the NOVABLAST. SNS designers took the opportunity to work with Asics on the women’s performance shoe, unleashing something sleek and stylish in the process.
The new design offers both a lifestyle and performance aesthetic, easy to match while training or wearing every day. The sneaker boasts a lightweight approach with a functional nod. The lightweight silhouette is constructed with a breathable mesh upper, detailed with ASICS new FLYTEFOAM BLAST midsole technology.
The Asics NOVABLAST are offered in an easy to match monochrome Cozy Pink colorway. To showcase the sneakers, SNS teamed up with LA-based stylist Veneda Carter to both model and style the campaign. Carter embodies the ethos of the shoe through creativity and style, along with a love for ASICS runners.
Take a closer look at this eye-catching new collaboration in the images and head over to SNS to pick up yours today. In the meantime, keep it locked with The Culture Curators for more style and sneakers coming very soon.
Photos via ASICS/SNS
