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Sports x Style! Sports Illustrated & UNKNWN Drop “The Chosen One” Collection

Before he was an NBA Champion and the best basketball player on the face of the planet, LeBron James was dominating the court at St. Vincent-St. Mary High School. While he was expected to be the next best thing in the NBA, he also garnered the attention that no high school athlete had ever received. Today the good folks over at Sports Illustrated and UNKNWN are back, celebrating the superstar with “The Chosen One” Collection.

Back on February 18, 2002, Sports Illustrated released an issue that featured LeBron James on the cover. Just a junior at the time, the iconic cover featured James in his Fightin’ Irish jersey with the words “The Chosen One.” UNKNWN has taken that cover and transformed it into a range of hoodies and tees. The capsule collection features black hoodies and tees, which feature the cover on the front.

Each piece also includes Sports Illustrated and UNKWN branding for good measure, celebrating King James with style. More co-branded details are found on the left sleeve, adding an eye-catching appeal to each piece. The collection commemorates the NBA legend’s career and journey with style.

Take a closer look at “The Chosen One” collection and head over to UNKNWN to pick up your favorite pieces. In the meantime, keep it locked with The Culture Curators for more style and streetwear selections.

Photos via Sports Illustrated/UNKNWN

Written by Jesse James

Author, Audiophile, Style connoisseur, & Sneakerhead. Passionate for life and happiness!

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