Jesse James
Not only is Lil Wayne, an icon in hip-hop, but he has also become quite influential in the world of style throughout the years. The multi-platinum artist is diving deeper into the world of style and fashion, pairing up with American Eagle for an impending collaborative collection.
The unlikely collaboration is aimed to target Gen Z. The capsule collection will be comprised of 25 pieces, and it’s slated to release later this Summer. The news was reported by WWD, who announced that the collection will feature tie-dye and color-blocked pieces such as t-shirts and hoodies, boxers, socks, hats, jeans, and much more.
In a statement, Wayne recently noted: “my fans wear and love the brand, so we came together to co-create a collection that blends my personality with American Eagle’s iconic style.” He added, “American Eagle gets it. The brand celebrates individuality, and to me, that’s something I want to be a part of.” Chad Kessler, global brand president at American Eagle, also spoke about the collaboration. He said Lil Wayne “might not be the first person to come to mind,” when thinking about American Eagle, though he has seen the popularity of his music with the brand’s customers. Mr. Kessler stated: “We love him as an individual and thought it’d be exciting to work with him…music is always a part of young people, and I think Gen Z is no different.”
The new collaborative collection hasn’t been revealed just yet, but the retailer is slated to reveal it on July 30th. The American Eagle x Young Money collection is set to arrive at American Eagle stores on August 10th. Stay tuned for a closer look and be sure to cop your favorite at American Eagle before the end of Summer.
Photo via Wikipedia
