For the second time, Swatch returns with a new collaborative collection with the good folks over at BAPE. The legendary watchmaker recently announced the collaboration as they are gearing up to drop a trio of watch designs. The collaborative efforts go hand-in-hand. BAPE provides their unconventional flair, which pairs nicely with Swatch’s creative watchmaking talents.
The timepieces are inspired by individualism, confidence, and making yourself heard, celebrating those that share a similar drive to push limits and express themselves. The campaign focuses on inspirational storytelling from around the world. It includes a number of global influencers, including Sherlina Nym, Masa, a fashion designer from Tokyo, Brawks, a professional gamer from Paris, and more. The campaign also includes AJ, a TV presenter living in London, Chad, a BMXer from California, and Carmie, a YouTuber living in London. The interviews are set to drop individually on Swatch Instagram, while the Swatch x BAPE collection will be released on August 1st.
Check out the campaign in the images below and head over to Swatch to immediately find out more details. In the meantime, keep it locked with The Culture Curators for more style and streetwear selections coming very soon.
Photos via Swatch